Local brands of cosmetic products are undeterred with the competition coming from international cosmetic products. Local brands have been able to secure their own slice of the pie and managed to remain relevant in the market for decades. Some of the well-known local cosmetic brands are Viva Cosmetic, Sariayu Martha Tilaar, Mustika Ratu, Wardah, Belia, Mirabella and Caring Colors. Today, we look into Viva Cosmetics. [Continue reading]